Digital Product Designer & Developer
Portfolio / 2026
I DESIGNDIGITALPRODUCTS.
Selected Work / 03
Three different projects demonstrating product thinking, commercial UX and immersive digital storytelling.

FocusComplex Product Systems
Project Tokyo
A connected business platform bringing CRM, inventory, sales and operations into one intuitive workspace.
Explore project↗
FocusCommerce Experience
E-Commerce
Digital commerce experiences focused on product discovery, promotions, usability and conversion.
Explore project↗
FocusImmersive Storytelling
Identidad.CO
An immersive web and VR experience exploring Colombian identity through coffee, culture and digital storytelling.
Explore project↗Design thinking,
technical execution.
I work between design,
technology
and business.
I'm Sebastián, a digital professional focused on creating useful, intuitive and visually clear digital experiences.
My work combines UX/UI, web development, e-commerce and digital strategy — allowing me to approach a project from both the user experience and technical sides.
I'm especially interested in turning complex processes into products that feel simple to use.
01UX / UI
Designing intuitive digital experiences.
+
02Development
Turning product concepts into working interfaces.
+
03E-Commerce
Connecting customer experience with commercial goals.
+
04Digital
Understanding the business behind the interface.
+
Development
E-Commerce
Digital
Working across
disciplines.
Digital campaigns, e-commerce, CRM, web experiences and internal business systems.
Designing and building digital products, interfaces and web experiences from concept to implementation.
Building a connected CRM, inventory and business operations platform from the ground up.